Roots of BETVA

The roots of BETVA grow from a simple belief: when the Earth is healthy, so are we.
Our garments are natural, created with care for the soil, the people, and every hand that touches them.
What is good for the planet is good for the human spirit.
These clothes are not only made to be worn β€” they are made to be lived in, reminding us that true sustainability means harmony with nature, ourselves, and the world we share.

From the riverbanks to the forests, BETVA carries forward a story of lightness, presence, and mindful living.

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BETVA begins with a ripple β€” just like a stone gently touching the surface of water.

In our local dialect from Prekmurje, β€œbetva” means something small.

Yet every small act, every mindful choice, and every thoughtfully made garment can spread outward, creating waves of change.

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BETVA from Prekmurje

BETVA comes from **Prekmurje**, a green region in the northeast of Slovenia, right in the heart of Europe.
Our name carries both the river and the local dialect word *β€œbetva”*, which means **something small**.

From this small place grows a big idea:
that mindful fashion can connect people, nature, and the world we share.

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Harmony by the river

Beneath the willow by the river, play turns into harmony. Bruno, the white rabbit with his little backpack, steps with gentle care. Achilles, the lively dog with his colorful collar, brings joy and rhythm. The Bee Queen spreads her golden wings, guiding the melody.

Together they weave a single song while the river hums below and the branches sway above, and the world listens in silence. In their harmony lives the essence of BETVA: movement, presence, and shared joy.

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our vision



In Prekmurje, we dream of a journey from seed to shirt.

Hemp and flax, grown in our fields, can heal the soil, support farmers, and return natural strength to clothing.

A fabric that breathes, resists time, and carries the wisdom of nature.

From this soil to the world β€” sustainable garments rooted in care for people and the planet.



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